
Join Me Live For 3 Days As I Build a Branded Ecom Store From Scratch And Make My First Sale
We'll find your first winning product, build a store, and launch ads live - even if you're starting with zero experience and only $250 test budget
What You're Going To Learn
Find Your Winning Product
- Why branded ecom beats generic dropshipping on margin, trust, and longevity - and how the model works for beginners
- How to use the 7-signal system to validate a winning product in under 15 minutes, before you spend a dollar on ads
- Blake runs the entire process live on screen - so you can see exactly what a validated product looks like and why it passes
Build Your Store
- What a high-converting branded store looks like - the trust signals, product page structure, and decisions that turn cold traffic into buyers
- Blake builds the store for the Day 1 product live on screen, so you can see every decision get made in real time
- The difference between failing at ecom and scaling to 6–7 figures and building an asset with exit value
Launch Your Ads
- The complete ads framework: angle hierarchy, what to test first, and the creative structure behind ads that actually convert
- Blake sets up and launches real ads for the Day 2 store live on screen - you watch every decision get made in real time
- Your 7-day implementation map - the exact steps to take the moment you leave this challenge
The Brand Giveaway
- Blake opens the store, the ad account, and the real numbers live - so you can see exactly what happened after a brand gets built
- Giveaway - One attendee who makes it to all four days wins something we've never done before
- The exact steps to take after your first sale to make success inevitable - how to turn one win into a system that compounds
All The Details
WHERE
This is a fully virtual 3-day live challenge - you can access it from anywhere in the world. All you need is a laptop and an internet connection.
WHEN
3 days - May 12th, 13th & 14th - running roughly 90 minutes each day, starting at 6PM NZST.
WHAT
A free 3-day live challenge where Blake builds a brand from scratch - product research, store build, and ad launch - all on screen, in real time. You watch every decision get made.
The Cost of Doing Nothing vs. Joining the Challenge
If you don't take action, nothing changes. The problem is: most people don't know what to take action on. That's why I built the First Sale Challenge.
With This Challenge
- You'll know exactly what product to sell and why it'll work - validated live on screen, before you spend a cent on ads
- You'll have a real branded store built step by step in front of you, ready to send traffic to from day one
- You'll stop sitting on the sidelines and actually be in the game - store live, ads running, first sale in reach
Without This Challenge
- You'll keep guessing which product to test - and find out it was wrong after you've already spent the money
- You'll still have nothing built - just more notes saved, more YouTube videos watched, but nothing to show for it
- You'll still be in the research loop - watching other people build while another year quietly disappears
Why Should I Listen To You?

Blake Evans
Ecom Millionaire
I've built multiple seven figure brands with ecom in just the last year alone - starting from scratch three years ago while working at Wendy's full time and at Uni.
After realizing no one was coming to save me, I put my head down and got started with ecom, I ate shit for the first 3 months losing thousands of dollars, but eventually started breaking even and making profit. After 6 months it was my full time job.
- 3 Seven Figure Brands Owned - (1 Sold Now)
- Generated over $4M in eCommerce Sales in the last 18 months
- $100,000 In a single day (BFCM 25')
- $1,000,000+ In a single month (BFCM 25')
- More to come in 2026...
Student Results
Screenshots straight from the private community - first sales, $10k days, and six-figure months.














Still On The Fence?
The most common questions - answered straight.